The work I do
My experience includes APAC push campaigns and iGaming, alongside work with pop, native, RTB and specialist adult traffic networks. My practical focus is buying traffic, reconciling RedTrack S2S signals, and improving creative and landing pages.
TerraScale is my portfolio brand. It brings together selected work, practical methods and the reasoning behind campaign decisions.
iGaming is part of my experience. The work shown here focuses on campaign execution, measurement, controlled tests and operational safeguards that a hiring team can examine.
A role-focused profile
| Target role | Media Buyer · Tracking & Campaign Operations |
|---|---|
| Location | Taiwan · UTC+8 |
| Working language | English and Mandarin |
| Channels | Push, pop, native, adult traffic networks and RTB |
| Practical focus | Paid traffic, RedTrack S2S, creative and landing-page testing, and approval boundaries for automation |
| Relocation | Can be discussed by country and lawful work arrangement. No existing overseas work authorization is claimed. |
| Market experience | APAC campaigns, including iGaming |
For a role-specific CV, contact me directly.
Career experience
Senior Media Buyer / Performance Marketer
Freelance · February 2018–present
Run third-party paid-traffic campaigns, review placements and test creatives and interactive landing pages. Work with RedTrack, Voluum and Binom tracking and S2S postbacks; use network APIs for reporting and campaign workflows.
Retail Media Buyer
Contract work with an e-commerce company · October 2021–October 2024
Ran Shopee and momo retail media campaigns, optimized product listings and product pages, and coordinated promotions with campaign budgets and bidding.
How I would review retail ROAS, margin and stock — a method with fictional arithmetic, not a claimed result from this contract.
Education
B.A., Foreign Language · Chaoyang University of Technology
September 2006–June 2010
This career summary draws on my LinkedIn profile and my clarification of the contract arrangement. Historical performance figures are not presented as verified results. See my LinkedIn profile.
Capabilities you can examine
| Campaign decisions | Placement pause, hold, bid and scale method Method demonstration with fictional examples. |
|---|---|
| Tracking investigation | RedTrack-to-source S2S troubleshooting A practical investigation sequence, not a claimed client result. |
| Controlled testing | Creative and landing-page matching A single-variable test design with explicit limits. |
| Campaign operations | Worker-first operations project My rules and approval boundaries, with Claude-assisted implementation. Overall shadow mode; limited live actions and incomplete independent validation. |
Explore proposed methods for creative–page interaction, retail incrementality and reliable event counting. These notes demonstrate reasoning with fictional examples; they are separate from verified work results.
Selected tools
RedTrack, Voluum and Binom for tracking; ad-network APIs for reporting and campaign workflows. Tools describe hands-on experience, not certifications.
Older numerical performance claims still require original supporting records.
Explore how I think
Read the case studies and method demonstrations, or share a role so the discussion can focus on the responsibilities that matter to your team.
Read the new methods on creative diagnosis, delivery constraints and verification →